27 March 2008
Semper Fi, Meep
The mail to-day brought four tickets from Television Preview:
You have been selected to participate in a survey whose findings will directly influence what you see on television in the future.The thing is written to make it seem that the audience will be evaluating a show or shows (and my gut reäction was to be appalled that any of us in SoCal should be asked, it being bad enough that the thinking in Los Angeles has such a disproportionate and otherwise perverse effect). But I did a quick check on the WWWeb, and what I've learned is that the audience will really be used to test commercials, and otherwise be surveyed for their reäctions to consumer products. The shows presented will be old-and-probably-failed pilots or series.
I stopped at La Vache for lunch, and ate too much food. I entered planning to eat a salmon sandwich, and found carrot soup on the menu. I ordered a bowl (rather than a cup), and this in itself was a good choice; but I should then have forgone the sandwich (and its side of mashed potatoes), in spite of the anti-depressant virtues of salmon. I am now parked at David's Coffee Place, attempting to remain relatively inert.
Speaking — well, writing — of David's Coffee Place, my understanding is that the new owners are going to change the name to
Babycakes. I think that this new name is a generally bad idea. First, David's Coffee Place (AKA just
David's Place) is something of a neighborhood institution — a well-regarded institution — and a wholesale name-change will make people feel as if that institution is gone. Second, I see the particular name
Babycakes as the sort of thing associated with something at best briefly fashionable.